Hannah Hottenstein headshot

Hannah Hottenstein

Expertise: Entrepreneurship, Budgeting, Digital Marketing, Business Finance
Title: Freelance Writer and Small Business Expert
Education: Capella University
Location: New Oxford, Pennsylvania


  • Covers entrepreneurship and small business finance topics and terms for The Balance
  • Entrepreneur and owner of HänaSun, a fine art and antiques business
  • Writer for ILLUMINATION, Better Humans, P.S. I Love You, Invisible Illness, and more top Medium publications
  • Editor of The NeuroDiverse Universe 
  • Member of and advocate for Spectroomz, which provides mentorship resources hub for autistic adults


Hannah Hottenstein has written about small business finance and entrepreneurship topics for The Balance since 2020. She has over a decade's experience helping dozens of small businesses in various markets improve their customer service, brand presence, business flow, employee support, social media marketing, and office management.

Trained as a floral designer, massage therapist, wedding planner, horticulturalist, herbalist, antiquarian, illustrator, and historian, Hannah is the founder and proprietor of HänaSun, a fine art and antiques business.

She is also experienced in digital marketing, blogging, small business taxes, project management, and graphic design.

In addition to The Balance, Hannah has written for Lean Labs, NewsBreak, and several Medium publications while also serving as an editor of The NeuroDiverse Universe.


Hannah is currently pursuing a bachelor's degree in applied psychology at Capella University with plans to study clinical psychology at the doctoral level.

About The Balance

The Balance, a Dotdash Meredith brand, makes money easy to understand. We give people tools they need to not only make smart financial decisions but also prepare for the experiences they will have along the way. Our team of expert writers and editors have extensive qualifications in the topics they cover, and many of them have MBAs, PhDs, CFPs, and other advanced degrees and professional certifications. We require our writers to use primary sources in their articles, which are also approved by our Financial Review Board and fact-checked. You can learn more about the standards we follow in producing accurate, unbiased content in our editorial policy.