Ken Little

Expertise: Stock market, Investing, Health care
Title: Financial and Health Care Copywriter & Author
Education: Texas State University
Location: Manitowoc, Wisconsin


  • Has written and published 15 books about the personal finance, investing, and the stock market
  • Served as business editor of a major daily newspaper, the Herald Times Reporter, and as vice president for a large financial services company
  • Work has appeared in The Wilmington StarNews, The Daily Times (Maryville, Tennessee), The Greater Wilmington Business Journal, The Rogersville Review, The Advocate and Democrat, The Newport Plain Talk, and The Herald-News


Ken Little has more than two decades of experience writing about personal finance, investing, the stock market, and general business topics. He has written and published 15 books specifically about investing and the stock market, many of which are part of the well-known franchise, The Complete Idiot's Guides. As a freelance writer and consultant, Ken focuses on stocks, trading basics, investment strategy, and health care. His work has been featured in The Wilmington StarNews, The Daily Times, The Balance, The Greater Wilmington Business Journal, The Herald-News, and more.

Ken was the chief financial writer for a large mutual fund, and is now a consultant to several large financial services companies. In addition to writing copy, he offers financial copywriting services, as Ken specializes in web content, including page building, blogs, newsletters, e-books, special reports, and more.


Ken Little earned his bachelor's degree in journalism and English at Texas State University.

About The Balance

The Balance, a Dotdash Meredith brand, makes money easy to understand. We give people tools they need to not only make smart financial decisions but also prepare for the experiences they will have along the way. Our team of expert writers and editors have extensive qualifications in the topics they cover, and many of them have MBAs, PhDs, CFPs, and other advanced degrees and professional certifications. We require our writers to use primary sources in their articles, which are also approved by our Financial Review Board and fact-checked. You can learn more about the standards we follow in producing accurate, unbiased content in our editorial policy.