Best Skills To List on LinkedIn

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This illustration describes the top 6 skills to include in your LinkedIn profile including "Analytical - Problem-Solving Critical Thinking Analytical Reasoning," "Business - Administrative Business Storytelling Business Analysis," "Sales & Marketing - Affiliate Marketing Sales Digital Marketing," "Information Technology - Blockchain UI/UX Artificial Intelligence," "Management - Coaching, Leadership, Negotiation," "People Skills - Persuasion Adaptability Emotional Intelligence."

The Balance / Ashley Deleon

With over 830 million users in 200 countries, LinkedIn, the world’s largest professional social network, can help you connect with employers and recruiters when you're looking for a job. One of the most important parts of your profile is the skills section. In that section, you can list your skills, and other LinkedIn users can endorse you for those skills.

In this article, we'll look at the best skills to include when you're job-hunting, and how to add skills to your profile.

Key Takeaways

  • LinkedIn users who list at least five skills are contacted up to 33 times more by recruiters, according to LinkedIn.
  • Top skill areas to cover include analytical, business, and technical skills.
  • You can easily add, edit, or delete skills from your profile.
  • List skills that employers are looking for and update your profile regularly.

Why It's Important To List Skills on Your LinkedIn Profile

It's fairly easy to add skills to your your LinkedIn profile and it's worth the effort. Why are the skills you include important?

  • Your list of skills shows employers and recruiters at a glance what you are qualified to do.
  • The more skills you list, the better your chances of getting contacted by hiring managers.
  • LinkedIn can make your hireability and expertise available to employers via Google search.

LinkedIn reports that “members with five or more skills listed are contacted (messaged) up to 33 [times] more by recruiters and other LinkedIn members and receive up to 17 [times] more profile views.”


While you want to list a lot of skills, you also want to list the right skills. Take a look at profiles for similar job titles in your industry. Target skills that appear in their skills sections.

Best Skills To Include in Your LinkedIn Profile

These are among the top skills that employers across industries are looking for.


Many jobs require employees to be able to understand and interpret complex information. Analytical skills are important in industries ranging from business to data architecture to marketing to law to medicine. Skills related to analysis include:

  • Analytical reasoning
  • Consulting
  • Critical thinking
  • Data analysis
  • Problem solving
  • Research


Anyone working in a company needs business skills to understand his or her industry. However, business skills are particularly important for executives, managers, and administrators that help a company run smoothly. See several important skills related to business:

  • Administrative
  • Business analysis
  • Business development
  • Business intelligence
  • Business management
  • Business storytelling
  • Economics


Communication skills are critical for almost any job. Employees need to be able to effectively share ideas with clients, colleagues, and employers. They need to be able to share these ideas in writing and speech. Employees also need to be good listeners, which is an important part of communication. Other communication skills are:

  • Editing
  • Newsletters
  • Nonverbal communication
  • Persuasion
  • Presentation
  • Writing
  • Active listening


Many of the hard skills listed in LinkedIn’s most recent list of the skills that companies need most are related to technology. These skills are needed not only in technology companies, but also in jobs across industries. Here is a list of tech skills that are important today:

  • Blockchain
  • Cloud computing
  • Artificial intelligence
  • UX design
  • Business analysis
  • Scientific computing


Anyone in a role that requires leadership of some kind needs management skills—they're important for leaders in all industries. Employers are eager to see these management skills in job candidates:

  • Coaching
  • Delegating tasks
  • Leadership
  • Negotiation
  • Project management
  • Relationship management
  • Strategic Planning


Marketing is a broad industry that includes advertising, market research, customer support, public relations, and more. Marketing involves explaining and promoting a company and its services to the public. Skills related to marketing include:

  • Affiliate marketing
  • Channel marketing
  • Content marketing
  • Content strategy
  • Digital media
  • Digital marketing
  • Market research
  • Media planning
  • Online marketing
  • Public relations
  • Social media
  • Sales

People Skills

Today’s workplace is more collaborative—and more challenging—than ever before. To attract recruiters and hiring managers, your LinkedIn profile will need to show key soft skills including:

  • Adaptability
  • Collaboration
  • Creativity
  • Persuasion
  • Time management
  • Leadership
  • Initiative taking

Watch Now: 6 Skills That Set You Apart In Any Industry

How to Manage the Skills on Your LinkedIn Profile

Using the LinkedIn profile editor, you can add, edit, and delete skills in your profile.

Adding Skills to LinkedIn

If you don't have any skills listed on your profile, you'll need to add the Skills section. You can do that by clicking on the "Me" icon at the top of your page, viewing your profile, then clicking "Add profile section." Click "Core," then choose "Add skills" from the dropdown menu. A window will pop up and in that you can:

  • Type a skill name and then choose it from the dropdown menu, or choose a skill from "Selected based on your profile." Once you choose it, will show up in your skills list.
  • Select checkboxes that explain where you used this skill.

Then click "Save." Repeat the above steps to add more skills to your profile.

Reordering Your Skills List

Once you create a list of skills for your LinkedIn profile, you can change the order that the skills appear in. Again, click on the "Me" icon and then click "View Profile." Scroll down to the Skills section, then click on the pencil icon in order to edit the section.

Click the three dots at the top of the section, then from the drop-down menu, choose "Reorder." You can reorder your skills by clicking and dragging the horizontal line icons on the right-hand side of the screen.

Deleting Skills

You can also delete skills. Once you've clicked the pencil icon to edit a skill, select "Delete skill" at the bottom of the edit window. You might want to do this if a LinkedIn connection endorses you for a skill that does not match your current expertise. Edit your skills regularly so that your profile stays up to date.


LinkedIn also has skill assessments you can take to measure your abilities. You'll be able to validate your skills and add them to your profile.

Frequently Asked Questions (FAQs)

How can I make my skills stand out?

Before you list your skills on your LinkedIn profile, review job postings to look for the skill sets employers are seeking in candidates in your field. Then list those that you have, and if need be, upgrade your skills to stay competitive.

Should I list soft skills on LinkedIn?

If soft skills are listed in job postings you see for your industry, then include them. Many employers want to see that you are adaptable, able to collaborate, that you take initiative, and that you can be a leader,

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The Balance uses only high-quality sources, including peer-reviewed studies, to support the facts within our articles. Read our editorial process to learn more about how we fact-check and keep our content accurate, reliable, and trustworthy.
  1. LinkedIn Help. “Skill Endorsements—Overview.”

  2. LinkedIn Help. “LinkedIn Public Profile Visibility.”

  3. LinkedIn Official Blog. “5 Steps to Improve Your LinkedIn Profile in Minutes.”

  4. LinkedIn Learning Blog. "The Top Skills Companies Need Most in 2020—And How To Learn Them."

  5. LinkedIn. "The Top 16 In-Demand Soft Skills for 2022 You Need To Master."

  6. LinkedIn. "Add and Remove Skills on Your Profile."

  7. LinkedIn Official Blog. “Announcing Skill Assessments to Help You Showcase Your Skills.” Accessed May 3, 2021.

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